The event of devices and services at the beginning of the year of Amazon is underway, and the company is making it clear that IA will continue in the center of its hardware universe. Driving the fashion word of the century is Alexa, possibly the most popular virtual assistant in the world. SVP of Panay PANOS devices and services suggested that millions of new customers use it every day during the event.
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And that is likely to be true: Alexa is in the center of the most prominent hardware products of Amazon, including echo speakers and fire televisions. Today, the company exhibited what follows for its virtual assistant, now called Alexa+, since it seems to compete with Google’s tastes, Operai and others. The new Alexa will be «something that understands it, which can actually take action,» Panay joked, and will work with tens of thousands of Amazon Partners services.
Here is a summary of the best new features that come with Alexa+ and what devices in the Amazon portfolio will support them.
1. multimodal interactions
Fed by LLMS, Alexa+ can now process visual information through the cameras of your device to understand and answer questions. Alexa was asked to describe the emotion and enthusiasm of the crowd in the event taking advantage of the front camera of the Echo Show 15. In particular, his answers lasted two or three prayers.
As Alexa responds, a fluid blue animation appears at the bottom of the device screen. This new change reflects the most expressive user interface of Amazon.
2. Conversation command chain
In addition to responding more naturally, with humor sparks, another great presentation showed how Alexa now can meet the tasks throughout his daily applications and services, including his calendar and emails. You can book a dinner for you and send invitations for your closest contacts as well. We have seen similar agent capabilities with Google Gemini.
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In a demonstration, the virtual assistant was asked to recommend local pizzerias, to which he extracted better quality shop windows through Yelp. Another example included asking Alexa to remember things, like «Mary likes Greek and Indian food and is vegetarian, but she doesn’t like peanut butter.» He did exactly that without a question.
3. Renewed home screen in Echo Show
Amazon also presented a series of new widgets along with its renewed Echo Show Home screen, including those that superficial, recent applications, climate, purchase lists and intelligent starting devices connected.
The adaptive screen takes advantage of the largest screen real estate sector to show relevant information depending on whether it is far from the device or closer to it. For example, the EHO program will show personalized photos and content from afar and change to a more detailed design when you approach it.
4. Driving music in voice
For a music demonstration, Panay asked Alexa: «What is the song that Bradley Cooper sings … It’s like in a duet?» to which it is answered «Shallow With Lady Gaga from the movie A is born Star. «More impressively, now you can dictate where the music is touched if you have multiple speakers enabled for Alexa at home.
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For example, you can ask Alexa to touch music to the left or right, with the assumption that the speakers are mounted in designated areas. We will have to see exactly how reliable this is in real world tests. And for the last Amazon trick, Panay asked Alexa to jump to the scene in the movie when «Shallow» is sung, and did it, in the second attempt.
5. Improved Ring Integration
Alexa now admits the video search with AI, which allows you to process the recordings of ring cameras to answer questions. In a live demonstration, Panay asked the assistant if someone had taken the dog yesterday or the day before, to what he sifted through previous video libraries to determine the answer.
6. Dense document processing
«Now you can share almost anything with Alexa,» said Mara Segal, director of Alexa. That includes dense legal documents, handwritten notes, school schedules, PDF and more, of which the assistant can process the content and answer related questions.
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In another example, a school schedule was loaded, and Alexa was asked to add dates for soccer practices to the calendar and suggest snacks that could be brought.
7. Explore and stories with Alexa
The Amazon approach in children -centered services extends to Alexa Plus, which now includes the characteristics of Explore and Stories. In a demonstration, the assistant was asked to create a story about fun animals. He followed a story about «Benny The Bearbed Dragon», accommodated with a series of works of art generated by AI.
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